The end of the beginning for social networks
Social sites are rapidly approaching a tipping point, where they cease to become a place on the internet and start becoming the internet. More and more conventional websites are now incorporating social aspects such as User generated content or social book marking. It is not a huge leap from here to the point where the entire internet is based around social sites and functionality.
In this latest whitepaper we look at how Social Networks have evolved, why this is the end of the beginning for them and what opportunities this represents for brands.
